A efetividade do processo de coaching na percepção de profissionais gestores

Abstract

Coaching is an innovative process capable of promoting human development in the most diverse niches of action. It uses multidisciplinary tools, having as reference the studies in the areas of Administration, Psychology and Neuroscience. Considering its applicability in the field of Management, mainly related to People Management, regarding the development of people in a managerial context, and noting the need for a more theoretical basis in the area of ​​coaching, we sought to understand the effectiveness of this process from the perception of professional managers. With this, the research is characterized as qualitative, using as an instrument of data collection the interview, and having been applied a semi-structured script based on what the researcher perceived as being relevant issues to reach the defined objectives. Thus, it was possible to collect data in the narrative of six managers, three of them coaches (active in the area), and the other three, coachees (participants in the process). The categorization was the resource used to analyze the data that resulted in the identification of some main characteristics for the effectiveness of the coaching process, being these key factors for the success and quality of the same. Thus, the commitment of the coachee, the professional's seriousness, the definition and clarity of the goals set, the presence of reflective practice during the process, the development of emotional intelligence and leadership, the achievement of expected results and the possibility of engagement among teams in organizations correspond to the key factors that can contribute to the effectiveness of coaching.