Poesia como estratégia comunicacional na extensão em controle biológico de pragas

Abstract

The present work aims to find out the degree of understanding of rural producers on the topic: “Biological control”, via cordel literature, in order to reach a conclusion whether this entomological extension alternative is efficient or not. The study was carried out in the rural area of Esperança-PB, where two strings were declamated and delivered to a number of sixteen (16) farmers, where one string had the theme: “Microbiological control” and the other: “Microbiological control.” macrobiological.” After the delivery of the strings, a questionnaire containing 7 questions was administered to determine the degree of understanding, fixation, and clarity of the content covered in the form of strings. It was then verified that there was practically 100% approval from farmers regarding this alternative form of communication, concluding. Therefore, the importance of valuing local culture, which, linked to scientific knowledge, becomes a powerful communication tool.