Resíduos eletroeletrônicos e upcycling: artesanato como uma proposta sustentável para a gestão e o empreendedorismo

Abstract

The improper disposal of electronic waste (e-waste) is an increasingly alarming environmental issue, as the growing technological development and consumer appeal lead to the increasingly rapid obsolescence of electronic devices. In this context, the present study aimed to analyze the application of upcycling to e-waste by creating a jewelry kit as a sustainable alternative for waste management and the promotion of entrepreneurship. The first stage involved quantifying post-consumer electronic waste donated by TREE/UFPB, totaling 6.19 kg of e-waste, primarily composed of computer peripherals, especially cables. Of this total, 1.08 kg was selected for the manufacturing of the jewelry kit, while 3.39 kg was sent for recycling, and 1.71 kg was discarded due to its unusable condition. Subsequently, market research was conducted to define the product design and analyze the application of the upcycling process in jewelry making. Finally, after the creation of the jewelry kit, the product was evaluated by analyzing its functionality, aesthetics, and durability, leading to pricing based on cost and profit estimates. Two jewelry models were created, showing a profitability potential of 28.70% to 33.30% over production costs, demonstrating the environmental and economic feasibility of the initiative, based on the principles of the circular economy