Um olhar sobre o fenômeno do K-POP no evento HQPB em João Pessoa /PB

Abstract

The K-POP phenomenon is increasingly popular in the world, exerts a great influence in various aspects in the lives of people who follow this movement, in our research we aim to seek elements to understand the relationship between the dance of the genre and community participants In the event. The methodology used was of a qualitative nature, the typology of the descriptive type. The cross-sectional temporal cut, using the assumptions of content analysis for interviews with the 4 group leaders and Pavis's image analysis as the analysis technique, for the videos of the last 4 editions of the HQPB festival, without any stage or face-to-face procedure . We highlight as categories: the relationship of gender with the community, group structures, preparation for events, cultural policies, relationship between groups in the environment, time of experience, motivation and the origin of the groups. The K-POP contest is the attraction of HQPB that attracts the most audience, groups that are composed of members of all genders and ages who together share the same feeling and preferences. This genre managed to break down language barriers and has established itself as a manifestation that grows every year, in Brazil and around the world. We emphasize that its growth is due to events and mass media, own channels on sites such as Youtube. The groups involved in the event develop all possible functions for the production of their shows. It is worth noting that when we reflect on the possibility of looking at this phenomenon in the context of Physical Education classes, we consider the importance of belonging, of looking at what young people have practiced in the daily life of their community, such practices can and should be thematized in daily life of Physical Education classes. Gender is highly suitable for creating new physical activity habits. The collective creation process is another important factor that can be discussed in classes, in addition to knowledge of other cultures. On the other hand, our research also pointed out that despite the growing popularity and the immense amount of public that the K-POP phenomenon has, there is no incentive or policies for the inclusion of the phenomenon for cultural projects supported by the government of the state of Paraíba. The groups use the José Lins do Rego Cultural Space as a rehearsal and planning point. Another important issue is the recognition of the dialogue that groups have with seamstresses that surround their homes to make the costumes. What makes groups acquire a significant role in these people's lives. Given the wide range of possibilities and points that the K-POP phenomenon involves and the benefits it brings not only for those who practice it, but for the community involved, it shows how this phenomenon has been structuring in the context of the community of Paraíba and the population Brazilian.