Redes sociais em pauta : uma análise sobre o uso de postagens virais como critério de noticiabilidade.

Abstract

Journalism is increasingly inserted in the environment of social media, so it is important to understand this interaction. This work presents an case study of 150 journalistic articles related to the keyword “viralized” that were published on the G1 portal between January 1st and 15th, 2023, in order to understand the role of social networks in the selection of journalistic guidelines. The research is based on newsworthiness criteria (TRAQUINA, 2005). It was found that through this mass dissemination, false information is passed on, such as disease diagnoses. It is concluded, therefore, that there is a need for regulation of viral content that should have repercussions in journalism.