Os impactos da inovação organizacional no desempenho financeiro das empresas industriais da Região Nordeste

Abstract

In this work, it was verified that organizational innovation impacted the financial performance of industrial companies in the Northeast region in the following way: with little investment in innovation, mainly in R&D, the industry in the Northeast has reduced gains in relation to Brazil as a whole because it is cheaper to industrial companies in the Northeast copy rather than create innovation. And, as there is little innovation, companies in the Northeast do not increase their participation in the national market. Which highlights how important innovation management is.