A influência da liderança energizadora no clima emocional e na motivação dos colaboradores de uma empresa de call center

Abstract

Leadership plays a fundamental role within organizations, directly influencing the emotional climate and employee motivation. In this context, this study aimed to identify the effects of energizing leadership on the emotional climate and motivation of employees in the CRM department of a call center company located in the Brejo Paraibano region. The study is characterized as quantitative, exploratory, and descriptive, drawing upon both bibliographic and field research. Data collection was carried out using a structured questionnaire comprising 26 five-point Likert scale items, administered to a sample of 42 individuals. The data were analyzed using Jamovi software, employing descriptive statistics, Cronbach's alpha, and multiple linear regression. The results demonstrated high reliability for the scales used, as well as a positive perception among employees regarding energizing leadership, emotional climate, and motivation. Regression analysis showed that energizing leadership and emotional climate have a positive and statistically significant influence on motivation, accounting for 90.9% of the variability in that variable. It is concluded that adopting energizing leadership practices strengthens the company's emotional climate and fosters employee engagement, development, and motivation. Highlighting the importance of leadership in high-stress work environments, where the adopted leadership style can help transform the emotional climate and foster employee motivation