Comparação do processo de projetos de uma feira de economia criativa (FEIRICA) com as áreas do PMBOK

Abstract

The creative market has shown significant growth within the Brazilian economy. This emersion reflects directly on the emergence of public and private initiatives to encourage the creative industry. It was in this scenario that FEIRICA was born, a fair that takes place in João Pessoa - PB some times during the year and boosts the local creative economy, encouraging the commercialization of products and services of creative producers of the region and generating entertainment for its public. Entertainment is one of the most profitable and growing industries, coupled with the multidisciplinarity of Production Engineering, generates a new field of study: Entertainment Engineering. Understanding that the professional of this area acts directly in the planning and management of projects for this industry, the knowledge in project management becomes indispensable. The Project Management Institute PMI to generate knowledge about project management has created the Project Management Body of Knowledge - PMBOK, which divides project management into areas. In considering each issue of FEIRICA as a project, this research seeks to compare the existing processes in this project with the areas pointed out by the PMBOK. For its execution, in the first phase of the work a review of the literature was made, in phase 2 a deepening about FEIRICA and its processes through interviews and documents, already in the final phase the comparison of the processes and with the areas of the PMBOK, reaching the determined goal.