Arruma a mala aí: rumo à responsabilidade socioambiental hoteleira

Abstract

The teaching case presents a situation of decision making on the actions of socioenvironmental responsibility, faced by Mariana, a protagonist of the case. Mariana is a manager of a family-run hotel that faces management problems. The case describes a professional trajectory of Mariana, from her adolescence to her position as manager, and are basically the socio-environmental issues of the hotel. In its existence as a company, there are actions adopted by it, but they are not enough for the investor to be responsible socially and environmentally active in the process of minimizing their impacts arising from their services. And this is noticed by the new manager, which is a process of new actions to achieve the best performances of the hotel and become a social-environmental company. The dilemma of the case is the director of an urgent solution on the accumulation of garbage on the premises. The case allows a qualitative analysis of the situation, discussing the management of Mariana and sustainable and socio-environmental actions as a primordial principle for the good functioning and development of the business. Why become the case of a response to the central problem of the case: How to become a socially responsible hotel?