Indicadores para identificação de práticas de People Analytics: o caso em uma distribuidora de energia elétrica do Brasil.

Abstract

The human resources sector is primarily responsible for managing human capital. of an organization and facing a dynamic, competitive market and marked by the scarcity of talents. HR needs to use technologies and skills to find, manage and maintain their Skilled professionals. One such technology is data analysis applied to data management. People, better known as People Analytics, which is being heavily advertised among industry leaders by presenting data management models to identify and predict scenarios in relation to the human capital of the organization. Given this context, the The main objective of this study is to contribute to an instrument to evaluate the current situation of the organization in relation to People Analytics practices, as a point of starting point for future interventions. Seven dimensions of the human resources area were addressed. and created sixteen indicators to validate these dimensions from Analytics levels (descriptive, predictive and prescriptive). The research was developed through an instrument of qualitative assessment and applied to a Brazilian electricity distributor. The The results obtained from the analysis of the research questionnaire point to the focus of the organization in personnel financial analysis. In contrast, disability becomes regarding retention, search and talent acquisition indicators, which despite having available data, the organization has not demonstrated initiatives to structure analysis to assist in decision making.