Poluição ambiental e responsabilidade social: um estudo sobre a InterCement Brasil S.a.

Abstract

The atmospheric pollution produced by cement industries has caused many problems to the environment and the health of people. This work aimed at analising the Corporate Social Responsibility projects, along with the Ilha do Bispo neighbourhood, located in the João Pessoa-PB County, as an answer to the prevention of air pollution caused by the pollutants from the InterCement Industry. The methodology, as of the means used, was a combination of field, documental and bibliographic research. The field research referred to the geographic space that was studied. The documental type was given by verifying the relevant legal framework on air pollutants. On the bibliographic research, studies of the main authors on the theme were searched on public agencies, private companies and ONGs websites and on books from UFPB‟s libraries. The instruments used were questionnaires, sent to: InterCement Brasil; Sanitary District IV - Ilha do Bispo USF; Children Education Reference Center; Social Assistance Reference Center; Recreative Social and Artistic Association - ARCA ONG and Índio Piragibe Association. The results showed that the people that reside next to the InterCement factory are affected with cardiorespiratory diseases caused by the air pollution. It was proved that the InterCement Brasil Institute has signed partnerships with governmental institutes and non-governmental organizations, with the bias facing philanthropy and private social investment. Thus, it‟s made necessary the adoption of permanent Social, Corporate and Environmental Responsibility programs, faced mainly to the health of the people that live in the vicinity of the InterCement Brasil cement factories, with the involvement of all.