Uma análise de técnicas de captação de interatividade da plateia em salas de cinema

Abstract

The addition of interactivity in narratives materialized in films made for exhibition in cinemas has been one of the great tools of media producers to offer an innovative experience and stand out among the countless works that are being produced. Interactive cinema allows audiences to influence or change elements of the film, so that their experience may be different from that of other people. Before the availability of digital technology, this was done manually, as in the case of Kino-automat, which allowed audience members to vote using the red and green buttons on their handrests. Thus, the objective of this work is to carry out a comparative analysis of forms of interactivity used in films made for exhibition in cinemas. For that, experiments were carried out and analyzed with users watching an interactive film interacting through a web application, making an interaction based on sound capture and also interaction captured on smartwatches.