A atuação da associação dos produtores de caprinos e ovinos no potencial no município de Livramento PB.

Abstract

The general objective of the present study is to investigate the organization of goat milk producers through the Association of Goat and Sheep Producers in the municipality of Livramento-PB. The research conducted in this study can be considered quantitative. Data collection was done by means of a questionnaire consisting of objective and subjective questions in the municipality of Livramento-PB taking into account the work performed through the Association of Goat and Sheep Producers in the municipality of Livramento-PB. Regarding goat milk derivatives, there is a noticeable contrast, as goat dairy products are seen as luxury goods and, in some cases, are traded at a higher market rate than bovine dairy products. However, the very attributesthatset the product apart also accountforthemain reasonwhy certain consumers do not accept the product. To further research in Livramento-PB, it is recommended that studies be conducted on the factors that encourage the establishment of regional production cooperatives. In addition, an analysis of the potential impact of the cooperatives' organic products should be conducted to determine if they can be leveraged as a competitive strategy in Livramento-PB. The objectives of this study were achieved through the application of questionnaires and interviews with milk producers in the municipality, in addition to a theoretical survey. However, it is important to note that the study encountered limitations, mainly due to the lack of concrete data to support the interviewees' statements, which may make some responses superficial. Furthermore, a more comprehensive understanding of the dairy industry in the researched region can be achieved by exploring all the properties and producers.