Uma proposta de aplicativo para apoio à autorregulação no uso de redes sociais baseado em Nudges

Abstract

Increasingly, for various reasons, young people have been more likely to use social networks in excess, it is necessary to propose solutions that support the balanced use of such tools. The choice architecture consists of investigations to drive user behavior. The nudges represent changes in the environment in which decisions are made. In order to support their self-regulation process, this work requires an application to support behavior change in the use of social networks based on nudges. From a sample of 257 participants, using multinomial logistic regression, the influence of messages on the decision to leave social media applications was evaluated. Social norms influence the decision to leave. The framing, however, did not show significant results.