Ilustração para valorização da literatura nacional: redesign de projeto gráfico da capa do livro as melhores histórias brasileiras de horror

Abstract

This report presents the redesign process of the book As Melhores Histórias Brasileiras de Horror, with the aim of adding value to the work through illustration and editorial graphic design. The proposal is based on the growth of the publishing market for works in the horror genre, but without many publications focused on the appreciation of Brazilian literature. Through research, the application of illustration was explored as a complementary resource, capable of intensifying the visual appeal and arousing greater interest in purchasing. The project includes the development of the cover, internal graphic elements and the application of design concepts aimed at the reader's aesthetic experience, resulting in a visual proposal aligned with the content of the work and the target audience, and in an immersion in the experience of creating a book cover.