A geração influenciadora : a relação entre os influenciadores digitais e o seu público.

Abstract

The purpose of this work is to report the relation between digital influencers and their audience, bringing opinions and details about the subject by a series of interviews. The theme of this project was chosen due its relevance nowadays, knowing that our society is increasingly immersed in social media. We intend to present in this documentary the two sides involved in this theme: the influencer and the public, thus raising reflections on the subject among those who participated in the project. The interviewers live in João Pessoa, composed by Diene Toscano (@achadinhosdanega) and Fernanda Albuquerque (@fernandinhaalbuquerque), two influencers from our region that are deeply related to the impact of digital influencers in our society. It has been studied some important points that are directly related to our project, as the concept of Media Influence, aiming to add the academic analysis on the study.