Percepção dos alunos do curso de Administração da Universidade Federal da Paraíba sobre investimentos

Abstract

The representativeness of people seeking the financial market to allocate their resources is growing daily. The present research aimed to investigate the level of knowledge of the students of the Administration Course of the Center of Applied Social Sciences, at Federal University of Paraíba (UFPB), about investments. The methodology used was an applied research carried out through available on a Google Forms, with 14 questions, subdivided into interviewee profile and related to financial investments. 101 respondents from UFPB Administration Course participated in the survey. Data analysis was developed online in Excel through the study of graphs and tables. Given the results, it is clear that a preponderant part of the students has adequate knowledge about financial products, with emphasis on the modality of fixed income assets. It was also verified that there was an alignment between investor profile and financial products acquired, as well as a slight tendency of students who studied Finance subjects to invest in the financial market. On the other hand, it was noted that the lack of knowledge about financial investments, as well as income, are impeding factors for those surveyed to make investments.