A influência do planejamento estratégico na gestão escolar e seu impacto no desempenho acadêmico: um estudo de caso na Escola Municipal Severino Bezerra Cabral, Santa Rita/PB

Abstract

The object of study of this research is the influence of strategic planning on school management and its impact on academic performance. The investigation started from the problems faced by public educational institutions, such as poor infrastructure, lack of material and human resources and low student performance, which hinder the consolidation of a school environment focused on more effective educational results. Given this scenario, the following research problem was formulated: How does strategic planning in the school management of the Severino Bezerra Cabral Municipal School influence academic performance? The general objective of this research was to analyze the influence of the strategic planning implemented by the school management of the Severino Bezerra Cabral Municipal School, in Santa Rita/PB, on the academic performance of students. The methodology adopted was a mixed approach, with an exploratory and prescriptive nature, combining analysis of quantitative and qualitative data. Data were collected through documentary analysis (institutional reports, financial records, meeting minutes and academic performance reports) and treated with descriptive statistics. For qualitative data, the coding technique was applied, identifying patterns and correlations that contributed to the improvement of school management. The analysis was structured based on the 5W2H methodology. As a result, it was found that strategic planning contributed to the organization of school actions, to the engagement of the team and to the improvement of academic results. The adoption of performance indicators made the evaluation process more objective and targeted, favoring more assertive decision-making in educational management. As a final product, a "Strategic School Planning Manual" was prepared, specifically aimed at the Severino Bezerra Cabral Municipal School. The material serves as a practical guide for the implementation and monitoring of educational strategies, with a view to replicating the experience in other institutions in the municipality of Santa Rita/PB.